From Product to Pipeline
Signal & Scale helps early-stage founders go to market with clarity and confidence. We design and execute your GTM motion — from positioning and messaging to outbound and early sales — so you can land real customers, not just traffic or interest.
I’m Mike — founder of Signal & Scale.With a decade in enterprise SaaS sales, I’ve built outbound engines, refined messaging, and closed deals with everyone from startup CEOs to Fortune 100 execs. I’ve seen what works — and what kills growth before it starts.I created Signal & Scale to bring that go-to-market expertise to early-stage founders: people building real products who need help building real pipeline.If you’re trying to grow without a dedicated GTM team — no sales lead, no marketing engine, no clear motion — that’s where I come in.Every engagement is hands-on. We clarify your offering, your positioning, define your buyer, write outbound copy that gets replies, and design an early sales process that fits your stage — no fluff, no spam.Curious if we’d be a fit? Let’s talk. No pitch, no pressure, just a clear look at how to start your outbound engine.
Let’s see if we’re a fit.
In 30 minutes, we’ll unpack your current go-to-market motion — or build one from scratch — and map a clear path forward. Whether you’re stuck on defining your target market, messaging, outbound, or early sales, you’ll walk away with insights you can use immediately.
Thank you.
Your time is locked in — and I don’t take that lightly.Expect a focused, no-fluff conversation built around your goals, your roadblocks, and how we can take you from where you are to where you want to be — with a go-to-market strategy tailored to your product, stage, and customer.Let’s make it count.– Mike Kordell
Signal & Scale | Lead Gen Done Right
